{"id":10442,"date":"2016-03-18T05:30:56","date_gmt":"2016-03-18T05:30:56","guid":{"rendered":"http:\/\/blog.musoscribe.com\/?p=10442"},"modified":"2016-03-11T15:50:23","modified_gmt":"2016-03-11T15:50:23","slug":"book-review-dave-morrell-1974-the-promotion-man","status":"publish","type":"post","link":"https:\/\/blog.musoscribe.com\/index.php\/2016\/03\/18\/book-review-dave-morrell-1974-the-promotion-man\/","title":{"rendered":"Book Review: Dave Morrell &#8212; 1974 The Promotion Man"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/blog.musoscribe.com\/wp-content\/uploads\/2016\/03\/dave_morrell_1974.jpg\" alt=\"dave_morrell_1974\" width=\"300\" height=\"479\" class=\"alignright size-full wp-image-10443\" srcset=\"https:\/\/blog.musoscribe.com\/wp-content\/uploads\/2016\/03\/dave_morrell_1974.jpg 300w, https:\/\/blog.musoscribe.com\/wp-content\/uploads\/2016\/03\/dave_morrell_1974-188x300.jpg 188w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>I haven&#8217;t seen the current HBO series <i>Vinyl<\/i>. Among those whom I know who have seen it \u2013 those whose aesthetic judgment I place some faith \u2013 the consensus is that it&#8217;s not all that great; I leave others to decide. But what I do know \u2013 and what the existence of such a series confirms \u2013 is that there&#8217;s an audience for stories about the music business in the 1970s.<\/p>\n<p>Apparently <b>Dave Morrell<\/b> agrees. His latest book \u2013 a slim volume with the unwieldy and clumsy title <i>1974 The Promotion Man New York City: The Morrell Archives Volume 2<\/i> \u2013 chronicles his firsthand experience as a young record company promo man in that era.<\/p>\n<p>Morrell&#8217;s book (for the sake of clarity and brevity, let&#8217;s call <i>The Promotion Man<\/i>) is a self-published affair, and it shows in the design and overall visual aesthetic. But it&#8217;s a well-written if highly episodic account of his early days in the business. Morrell got to spend up-close-and-personal time with <b>Ron Wood<\/b>, <b>John and Yoko<\/b>, and other lesser figures in rock history. His stories are warm, well-told, and interesting. At times, he ventures far into the weeds, as in the chapter in which he reproduces notes he took in a 1974 meeting at Warner Brothers Records. The eyes of the casual reader might glaze a bit while reading passages such as those; readers with a deeper interest in the inner workings of music promotion forty years ago will find it more interesting.<\/p>\n<p><iframe style=\"float: left; padding: 10px; width:120px;height:240px;\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" frameborder=\"0\" src=\"\/\/ws-na.amazon-adsystem.com\/widgets\/q?ServiceVersion=20070822&#038;OneJS=1&#038;Operation=GetAdHtml&#038;MarketPlace=US&#038;source=ss&#038;ref=ss_til&#038;ad_type=product_link&#038;tracking_id=musoscribe-20&#038;marketplace=amazon&#038;region=US&#038;placement=1516871278&#038;asins=1516871278&#038;linkId=ARMD6GJ56KN4WCUD&#038;show_border=true&#038;link_opens_in_new_window=true\"><br \/>\n<\/iframe><\/p>\n<p>There&#8217;s one somewhat contentious argument that Morrell puts forth in the pages of <i>The Promotion Man<\/i>: he insists that the practice of payola \u2013 providing tangible remuneration in the form of cash, cocaine, women, etc. in return for airplay \u2013 simply didn&#8217;t exist in the 1970s, at least not within his orbit. Now, there&#8217;s no reason to suspect that Morrell was (much less <i>is<\/i>) naive, but that assertion runs counter to most every other chronicle or recollection of that era. And of course it doesn&#8217;t square with the way things are portrayed on the <b>Martin Scorsese<\/b>\/<b>Mick Jagger<\/b> program <i>Vinyl<\/i>, but then of course it wouldn&#8217;t. Still, that strong assertion lends a slightly strange tone to the book, and reminds one of the Shakespearean line about protesting too much.<\/p>\n<p>Morrell&#8217;s stories about hearing then-unreleased material bu Jimi Hendrix and by The Beatles are the points at which <i>The Promotion Man<\/i> is at its best, and those chapters along make this quick read, well, worth reading.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I haven&#8217;t seen the current HBO series Vinyl. Among those whom I know who have seen it \u2013 those whose aesthetic judgment I place some faith \u2013 the consensus is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10443,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"footnotes":""},"categories":[10,49,65],"tags":[2651],"class_list":["post-10442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-book","category-new-release","category-review","tag-dave-morrell","cat-10-id","cat-49-id","cat-65-id","has_thumb"],"_links":{"self":[{"href":"https:\/\/blog.musoscribe.com\/index.php\/wp-json\/wp\/v2\/posts\/10442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.musoscribe.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.musoscribe.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.musoscribe.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.musoscribe.com\/index.php\/wp-json\/wp\/v2\/comments?post=10442"}],"version-history":[{"count":2,"href":"https:\/\/blog.musoscribe.com\/index.php\/wp-json\/wp\/v2\/posts\/10442\/revisions"}],"predecessor-version":[{"id":10445,"href":"https:\/\/blog.musoscribe.com\/index.php\/wp-json\/wp\/v2\/posts\/10442\/revisions\/10445"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.musoscribe.com\/index.php\/wp-json\/wp\/v2\/media\/10443"}],"wp:attachment":[{"href":"https:\/\/blog.musoscribe.com\/index.php\/wp-json\/wp\/v2\/media?parent=10442"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.musoscribe.com\/index.php\/wp-json\/wp\/v2\/categories?post=10442"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.musoscribe.com\/index.php\/wp-json\/wp\/v2\/tags?post=10442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}